Green Mountain Energy Company Celebrates 10th Anniversary of Electric Competition in Texas

AUSTIN, Texas–(BUSINESS WIRE)–Austin-based Green Mountain Energy Company is celebrating the 10th anniversary of electric competition in Texas by recognizing its hundreds of thousands of customers who have chosen renewable energy. On January 1, 2002, the state of Texas opened its electricity market to full competition, allowing Texans the ability to choose their electric provider. As the first retail electric provider in the state to offer renewable energy and the longest serving green power provider in the U.S., Green Mountain has led the way in changing the way power is made.

“Opening the market to retail competition enabled Texans to not only choose their electric provider, but also choose the source of energy they want to support”

“Opening the market to retail competition enabled Texans to not only choose their electric provider, but also choose the source of energy they want to support,” said Paul Thomas, president of Green Mountain Energy Company. “As the first electricity provider in Texas to offer renewable energy to residential and commercial customers, Green Mountain is proud of the role we have played in the growth of renewable energy in the state and the success Texas has modeled for other states. We’re especially thankful to all of our customers who have recognized the importance of clean energy and made the choice to support it. ”

Green Mountain will be celebrating in 2012 with some of its first customers, who were among the earliest supporters of clean energy in Texas. The company will also be marking the anniversary through social media, customer engagement programs and at festivals and events throughout the year.

10th Anniversary of Texas Electricity Choice

Over the last 10 years, the Lone Star state has evolved into one of the most successful competitive energy markets in the nation:

  • In 2008, 80% of registered voters in Texas favored a competitive electricity market1
  • By 2010, 55% of residential customers had exercised their power to choose and selected a competitive retail electric provider or product1
  • In 2011, the Texas market was described as the best retail market in the country for the fifth consecutive year and received a ranking of “Excellent” in the Annual Baseline Assessment of Choice in Canada and the United States (ABACCUS) report

Recognizing the exponential growth in the renewable sector over the past